OUR TEAM
Craig D. Laday


37 Years of Experience
Interests
Some of my other interests include skiing, golf, fitness and triathlons. Also, I am an avid sports fan and enjoy watersports, boating and the beach.
Areas of Focus
- Retirement Planning and Income Strategies
- Comprehensive Financial Planning
- Estate Planning Strategies
- Insurance
- Education Planning
- Saving for Education
Professional Associations
- Investment Management Consultants Association
- NFL Players Association Registered Player Financial Advisor
- Greater Monmouth Chamber of Commerce
- New Jersey Chamber of Commerce
- Monmouth County Networking Group
Education
- Master of Science, University of Wisconsin
- Bachelor of Science, Pennsylvania State University
Awards & Recognition
- Five Star Wealth Manager, 2024, 2025
Qualifications
CFP® CERTIFIED FINANCIAL PLANNER™ practitioner
The CERTIFIED FINANCIAL PLANNER™ certification is recognized as a standard of excellence for personal financial planning. CFP® certification requires meeting experience and ethics requirements, successfully completing financial planning course work and passing the certification examination covering the following topics: financial planning principles, employee benefits planning, investment planning, income tax planning, and retirement and estate planning.
CIMA® Certified Investment Management Analyst®
The Certified Investment Management Analyst® designation identifies professionals with years of experience and hard-earned, in-depth management capabilities who have completed extensive course work and passed a rigorous exam. CIMA® certification requires meeting experience and ethics requirements, successfully completing financial planning course work and passing the certification examination covering the following areas: asset allocation, due diligence, risk measurement, investment policy and performance measurement.
AIF® Accredited Investment Fiduciary®
The Accredited Investment Fiduciary® (AIF®) Designation is a professional certification that demonstrates an advisor or other person serving as an investment fiduciary has met certain requirements to earn and maintain the credential. The purpose of the AIF® Designation is to assure that those responsible for managing or advising on investor assets have a fundamental understanding of the principles of fiduciary duty, the standards of conduct for acting as a fiduciary, and a process for carrying out fiduciary responsibility.
Award based on 10 objective criteria associated with providing quality services to clients such as credentials, experience, and assets under management among other factors.
Wealth managers do not pay a fee to be considered or placed on the final list of year 2024 Five Star Wealth Managers.
Securities and Advisory services offered through LPL Financial. A registered investment advisor. Member FINRA & SIPC.
The LPL Financial representative associated with this website may discuss and/or transact securities business only with residents of the following states:AZ, CA, CO, CT, DE, DC, FL, GA, ID, IL, IN, IA, MD, MA, MI, MN, MO, NH, NJ, NY, NC, OH, PA, RI, SC, TN, TX, UT, VA, VI, WA.